Placement
Agents Directory

Until we launched our first directory of placement agents, there was no easily accessible or reliable directory available, despite the vital role placement agents play in fundraising. This is the first directory of its kind and is updated quarterly.

Since PEARonline launched in 2006, we have worked with numerous placement agents, providing them with data rooms for their fundraisings. PEARonline understands the importance of finding a placement agent that is best suited for a particular fund. The placement agents’ community is both vibrant and varied, with a range of placement agents operating in different settings, all with their own unique set of knowledge and skills.

However, as there was no single source of information on placement agents, it was difficult to facilitate introductions between placement agents and GPs. To remedy this, we decided to bridge this gap by creating our placement agents directory. The aim? For GPs to identify quickly and easily the most suitable placement agent for their fund.

In October 2022, we launched our initiative to create a placement agents directory. A submissions process was put in place and promoted on PEARonline’s website and social media channels. PEARonline also reached out to our personal network of groups in the industry. Each submission was personally reviewed by PEARonline’s Founder & CEO, Simon Thornton.

“Our mission is to improve communications and information flows in the private capital industry. The publication of this directory forms part of this mission, enabling better facilitation of introductions between GPs and appropriate placement agents. For GPs, having a single, reliable source of information on placement agents means they no longer have to spend time looking for suitable placement agents. Meanwhile, for placement agents, since this directory will be published across our website and social media platforms, their profile will be seen by a large community of GPs and LPs. We see this directory as a complimentary service to our fundraising data rooms and investor portals, which are designed specifically for the private equity and venture capital industries and through intuitive technology, make investor communications easier and more cost-effective.”—Simon Thornton, Founder & CEO, PEARonline